Saturday, October 6, 2012

RIM. Could it turn the tide with BB 10?

Over half of US phone owners are impressed with rumored BlackBerry 10 devices
October 4th, 2012 by Daryl Deino
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Credit: RIM
RIM hopes to make a comeback
CouponCodes4u.com has conducted another interesting industry survey to discover whether or not the latest rumored BlackBerry BB10 devices have enough in them to make Americans switch cell phones and if they are excited about the latest rumors and photos surrounding the new phones.

The study surveyed 1,092 Americans. Respondents were initially asked whether or not they personally owned a BlackBerry device, to which 39 percent said ‘yes’, while 61 percent said ‘no’. Those respondents who said that they did not own a BlackBerry device were asked to stipulate the type of mobile device they owned, with the majority, 53 percent said they owned a Samsung device, while 38 percent said they had owned an iPhone of some description, and 9 percent, of respondents said they owned a phone other than the top three devices mentioned in the survey.

According to the survey, the respondents were then asked if they were impressed by the proposed spec and photos of the BlackBerry 10 devices that have leaked online. 55 percent said that they were while 31 percent of respondents admitted that they were unsure and needed to see more information about the phone. Just over 14 percent said they were not impressed by the proposed device.

Those who said that they were impressed by the BlackBerry 10 devices were asked to explain which proposed features they were most excited about, choosing from multiple answers. The most popular answer, with 59 percent, said the “touch sensitive bezel and screen gestures” while 51 percent cited the “bigger battery” and 45 percent mentioned the 8MP camera. 37 percent of consumers liked the ability to choose between a touchscreen and a QWERTY keyboard device while 25 percent said the improved BlackBerry Messenger (BBM) was an impressive feature.

Let's hope this survey indicates that RIM is about to make a comeback. They sure need it and the industry still needs them.

Twitter: @ddeino

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